Advisor insights

Build a consultative practice, at every asset level.

How advisors use the report card across their practice — first meetings, qualification, serving the middle market and mass affluent profitably, and the matching model.

Research

The Anatomy of a B− Household

The typical household grades out at a B− overall. Inside that average: a failing estate plan, a C in net worth, and three conversa…

Client reviews

The Annual Review That Starts With a Re-Grade

Most annual reviews recap the portfolio because the portfolio is what got measured. Re-grade the household instead, and the review…

Trust & compliance

Your Clients Are Never Leads — and Why That Has to Be Architecture, Not Policy

Any platform can promise it won't market to your clients. The promise only matters if the system makes the violation impossible. H…

First meetings

The Estate Planning Gap Is the Easiest First Conversation in Advice

It is the only subject the typical household fails: a D+ average, and 53.3% with no estate documents at all. Here is why that fail…

Practice model

Getting to Know — or Getting to No

Every advisor thinks they have 200 prospects. You have 190 leads and 10 prospects, and you don't know which is which. One three-mi…

Advisor practice

Why High-Net-Worth Prospects Deserve a Report Card Too

The report card looks like a mass-market tool. The data says otherwise: high earners fail retirement readiness at the same rate as…

Practice model

Stop Doing Discovery Meetings

The discovery meeting is a fishing expedition billed as a relationship builder. Here is the case for retiring it — at every asset …

Research

What 58,406 Report Cards Say About the Clients You're Not Meeting

Savology graded 58,406 households across their whole financial lives. The results describe your future book: fine on average, fail…

Outcomes & ROI

What Actually Moves When Households Come Back

Savology re-scored households whose finances changed across years. 69.2% improved — and the subjects that moved most are the ones …

Advisor practice

What an Exclusive Introduction Actually Costs

Shared leads are priced by the name. Exclusive introductions are priced by the relationship. The math — and the phone behavior — a…

Advisor practice

Which Households Are Least Prepared for Estate Planning?

Not the lowest earners. Preparation is worst among households earning $100–150k — the mass-affluent band — and worst again for eve…

First meetings

The First Meeting, Reinvented: Opening With a Report Card Instead of a Fact-Finder

What changes when a prospect arrives with their financial report card in hand — and why the fact-finder meeting is the most expens…

Practice model

From Discovery Mode to Consultative Mode: What Qualification Looks Like When It's Automatic

Most qualification is a form someone skimmed. Report-card qualification is demonstrated behavior — and it changes what your first …

Middle market

Serving the Middle Market Profitably: What Has to Change From the HNW Playbook

The middle market isn't unprofitable — it's unprofitable at the cost of traditional discovery and prospecting. Here's what a profi…

Practice model

Transforming Financial Advisory: Embracing Community and Innovation

The financial advisory profession is undergoing a powerful transformation. Faced with demographic shifts, rapid technological chan…

Middle market

The Financial Professional’s Guide to Working with Middle Market and Mass Affluent Clients

Planning for retirement is a big deal. It is probably something that you know you should be doing. Maybe you’re already putting mo…

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